Marketing Veteran Steve Gershik Joins Operatives Advisory Board

Steve Gershik

As Operatives continues to bring top-tier performance marketing services to companies across a range of industries, the company welcomes the expertise of advisor Steve Gershik, veteran CMO.

​​​​​​​Operatives LLC, a leading performance marketing agency, is pleased to announce industry veteran Steve Gershik as a member of its advisory board. Gershik is an experienced VP of Marketing and Chief Marketing Officer who has achieved proven success at companies including Eloqua and Swrve. He brings over 25 years of experience in product marketing, demand generation, and brand establishment to his engagement with Operatives.

Gershik is a trusted expert for B2B companies striving to succeed in today’s competitive business environments. He has consulted for start-ups, growth-stage firms, and publicly traded companies in a myriad of industries. A respected and sought-after speaker, Gershik has been featured at major industry events including SXSW Interactive, DemandCon, SiriusDecisions Summit, AdTech, and Eloqua Experience. He was named one of the Top 50 Most Influential Leaders in Sales Lead Management by the SLMA. 

"Operatives is a firm with a laser-like focus on the kinds of activities and insights that yield explosive marketing growth."

Steve Gershik, Advisor

“Marketing operations is the linchpin of successful customer-focused marketing,” Gershik said. “Operatives is a firm with a laser-like focus on the kinds of activities and insights that yield explosive marketing growth. I’m proud to be working with such innovative marketers.”

“We couldn’t be more thrilled to have Steve on the Operatives team,” said John McCoy, Managing Principal. “He possesses a keen awareness of how to use the best marketing operations practices to enhance productivity and results. He comes to Operatives with a proven track record of advancing these disciplines within corporations of all sizes. We’re confident that our clients will find his contribution to be as great an asset to their efforts as it is to ours.”

Operatives offers full-service marketing support with specialties in data and analytics, systems integration, demand generation, program management, and creative support. The company is headquartered in Los Angeles.

About Operatives:

At Operatives, your goals are our goals. We’re a multi-faceted marketing operations agency focused on turning your objectives into real results. Since 2012, we’ve helped companies incorporate the best practices and tools available, enabling them to develop and execute strategies that work. By partnering with leading technology platforms, we’re able to tailor custom approaches to modern marketing and maximize the value of your customer portfolio. Connect with our Los Angeles-based team by calling 866-642-2389.

Source: Operatives LLC

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